With the London Olympics in full swing, swimmers are out in the public eye. And the advertising industry showcases these aquatic heroes in a number of outstanding TV commercials:

(1) Lewis Pugh on Investec Ice Swimmer

(2) Ryan Lochte on Warming Up

(3) Japanese Divers

(4) Michael Phelps in The Difference

(5) Michael Phelps in Power To Push

(6) Natalie Coughlin in ESPN SportsCenter

(7) Teamwork at the Highest Levels

(8) World Record Swimmer

(9) British Gas Free Swims

(10) Keri-Anne Payne – Raising An Olympian

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